About us

Creating experiences

mima is all about creating positive experiences for baby and parents. The first magic incomprehensible words uttered, the first babysteps made without falling….. 
mima wants to be there!

mima lives by the following three keywords:



Is our life, our passion


Is about finding improved ways of fulfilling needs and desires. Design would be senseless without innovation


Is the glue that brings design and innovation together to create great products


These three keywords guided us in 2009 to develop our very first product: xari

A look into the future

The same three keywords will continue to guide us to develop beautiful products in the future that cater for the needs of baby and parents.

Let us join your journey into parenthood!